2sell noun
plural sells [count] chiefly US : something that is sold — used to say that it is easy or difficult to get people to buy or accept something — usually singular ▪ Her new novel was an easy sell. [=her new novel sold well; many people wanted to buy it] ▪ We need to raise taxes, but that's a tough sell. [=it's hard to persuade people to accept a tax increase] — see also hard sell, soft sell
